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Ditch dead ends. Reach win-wins.
Master the art of persuasion with 54 powerful tactics to navigate high-stakes negotiations, command trust and respect, and secure outcomes that transform relationships, close game-changing deals, and elevate your career.
✅ Negotiate better salaries and contracts
✅ Build trust to secure lasting partnerships
✅ Close deals that drive real results
File Size: 3.20 GB.
Pip Decks – Negotiation Tactics
Everything is a negotiation.
Landing a job offer, asking for a raise, resolving team disputes, even figuring out whose turn it is to make the coffee — every conversation, big or small, has the power to change what you gain, what you give up, or how you move forward.
If you fail to recognise these moments, you risk giving up more than you intended or missing out on what’s possible.
If you’ve ever felt outmanoeuvred in a negotiation, you’re not alone. By learning to spot the dynamics at play, you can reclaim your edge, approach every discussion with confidence, and stay in control of the outcome.
Negotiation is about empathy and agreement, not domination and sly tricks.
The best negotiators don’t win by crushing the other side. Instead, they seek ethical, win-win outcomes that build trust, strengthen relationships, and create lasting success for everyone involved.
But let’s face it: negotiations aren’t always straightforward.
They can feel overwhelming, unpredictable, and even intimidating — especially when emotions and stakes run high. Without a clear strategy, it’s easy to second-guess yourself, cave under pressure, or walk away wondering what you could have done differently.
If only you had a system to guide you through every negotiation…
Imagine a step-by-step playbook to prepare for any negotiation, avoid pitfalls, and achieve mutually beneficial outcomes — written by a world-renowned negotiator.
Something that can help you confidently negotiate salary raises, new business deals and even challenging day-to-day conversations.
Introducing: Negotiation Tactics
A proven framework with 54 actionable strategies to help you confidently take charge in any negotiation. Build trust, overcome challenges, and secure results that leave both parties satisfied — every time.
With Negotiation Tactics, you’ll become a trusted colleague, an inspiring leader and a more confident negotiator.
How does Negotiation Tactics work?
Whether you’re sealing a deal, resolving a conflict, or advocating for yourself, mastering negotiation is key to achieving your goals.
The right tactic at the right time.
Struggling to know where to start in a negotiation?
Use the Negotiation Category Finder to pinpoint the best approach for your scenario.
A simple set of questions that help you find the most useful category of tactics.
It’s the perfect tool to help you plan a negotiation when you aren’t sure where to begin, or to get unstuck if you feel lost in the middle of one.
54 tactics to elevate your negotiation
Each tactic fits on the back of a card, so it’s easily scannable, with techniques and inspirations to help you navigate any negotiation.
The tactics are easy to follow; perfect for novices and experts alike.
No dead ends.
Each card points to related tactics, so you can navigate the negotiation process without losing momentum.
Like a choose-your-own-adventure, it points to the suggested tactics to run before and after – so you never get stuck.
You don’t need to be naturally confident to be a great negotiator.
Negotiation is a skill. And like any skill, it can be learned and refined.
Negotiation Tactics guides you step by step through every stage of the process. It helps you prepare effectively, build trust, and confidently secure win-win outcomes.
Even the pros can benefit from a proven system.
You might be thinking, “I already know how to negotiate—do I really need Negotiation Tactics?”
Even top negotiators like Sue Williams rely on a trusted reference tool. She calls it “my own brain on paper,” capturing decades of expertise in actionable tactics.
Whether preparing for a deal or coaching others, Negotiation Tactics helps you sharpen skills, tackle challenges, and share proven strategies. It’s a negotiation coach in your pocket.
Yes, Negotiation Tactics is for you!
Over 200,000 professionals trust Pip Decks, including:
• sales executives closing high-value deals;
• managers resolving team conflicts;
• entrepreneurs securing funding;
• CEOs, freelancers, consultants, and more.
What you get with the Negotiation Tactics Digital Deck
Timeless tactics when you need them
With the digital version of Negotiation Tactics, you’ll instantly unlock all 50+ tactics for your phone, tablet or laptop in the Pip Decks app – so you always have them to hand.
Dive deeper into each tactic with video masterclasses
Across 54 bite-sized video tutorials, legendary hostage negotiator Suzanne Williams reveals all in this packed library of negotiation tips and techniques.
Find your solution in seconds
Uncover the root of your problems and spark inspiration when you need it most with easily searchable tactics.
Save your favourites so you can quickly use them.
Work smarter with Miro templates
Follow along as you craft your strategy with our easy-to-use Miro boards.
Use the cards your way
Download the digital PDF to your phone or laptop and take Negotiation with you, wherever you go.
You can even use our Drag’n’Drop cards to add some Pip Decks magic to your digital whiteboard or presentation software.
Decades of wisdom, distilled.
Sue Williams QPM is an internationally acclaimed hostage negotiator, known for resolving some of the world’s most high-stakes and dangerous situations.
With over 30 years of experience, Sue has worked alongside elite agencies like the FBI, the UK government, and international organizations. As the former head of Scotland Yard’s Kidnap and Hostage Crisis Negotiation Units, she has personally freed over 700 hostages and navigated complex negotiations with some of the most dangerous adversaries on the planet.
Now, Sue brings her unparalleled expertise to Negotiation Tactics, teaming up with Pip Decks to help you master the art of negotiation in your everyday business dealings.
Why is Negotiation Tactics a deck of cards?
Books and courses can be helpful when learning negotiation skills.
But they’re often overloaded with fluff.
Amid the introductions, anecdotes, and lengthy explanations, you might come away with a handful of useful ideas. The insights-per-minute (ipm) of a book or course? Somewhere between 0.1 and 0.0001.
With Pip Decks, we’ve stripped away the unnecessary and distilled decades of negotiation expertise into actionable tactics. The ipm? A solid 1.
When you pick up Negotiation Tactics, you’ll instantly feel equipped with ideas and strategies you can put into practice immediately.
It took Sue Williams over 30 years to master the skills that make her one of the world’s most celebrated hostage negotiators. It took months to transform that knowledge into concise, practical tactics. It will take you just minutes to read a card and start negotiating with confidence.
The smartest investment you’ll make this year
Negotiation is the key to unlocking opportunities, driving success, and taking control of your career.
- Understand and navigate any negotiation scenario
- Build trust and find mutual benefits with ease
- Secure outcomes that leave both sides satisfied
Negotiation Tactics is shipping now
Grab yours before they sell out
Course Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 90
- Assessments Yes