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A practical course that teaches freelancers how to write cold emails that actually get noticed—without the copy-paste spam approach. Learn proven strategies, real-world techniques, and step-by-step guidance from veteran writer and coach Liz Heflin.
File Size: 800.5 mb.
Liz Heflin – Cold Pitch Like a Boss
Tired of cold pitching…
and hearing crickets?
People love to say cold pitching doesn’t work. But cold pitching isn’t the problem. It’s the way people do it.Copy. Paste. Email. Repeat.Discover strategies that actually get your cold email noticed.
Hi! 👋 I’m Liz Heflin
Who am I? Great question!I’m your course creator and presenter. I’m also…-A freelance writer
-An editor
-A business coach
-The founder of content marketing consultancy MACE WritingI started freelancing in 2006. Everything in this course comes straight from my personal experience and the insight I’ve gained successfully running a freelance writing business.
What’s in the Course?
-10 modules
-58 video lessons (nearly 3 hours of instruction)
-4 PDF resources
-1 full presentation slide deckStep-by-step breakdown of the elements to use in a pitch.What kind of follow-up cadence to use.How to create an ideal client profile.How to deal with rejection.I cover it all in this course!
Who Should Take This Course?
This course is for freelancers who…-Have never cold pitched and want all the ins and outs
-Have tried cold pitching…and aren’t having any luck
-Want another tactic to gain clients and book out their calendars
-Can conceptualize their dream clients but aren’t sure how to approach or land them
Course Features
- Lecture 0
- Quiz 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 78
- Assessments Yes