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Gain insights into what brands value and how to build strong partnerships. This knowledge is crucial for long-term success and growth.
A step-by-step strategic system for creators who are ready for sustainable sponsorship revenue, negotiation confidence, and longer-term brand partnerships.
Justin Moore – Brand Deal Wizard
Overcome sponsorship blocks & unlock your profitable business
Consistent, monthly income from sponsorships?
Yes, please!
If you’re a professional creator, brand partnerships likely represent a significant percentage of the money you make.
The only problem is…it’s impossible to predict when you’ll get them.
…Right?
Wrong.
Here’s the deal:
Abso-freakin-lutely!
99% of creators should NOT hire a manager, agent, or broker.
Here are 4 reasons why:
1. Financial incentives are misaligned
Managers get paid by taking a cut of your sponsorships, usually around 20%. This means they might push you to take deals that benefit them, not you.
2. You’re building their contacts, not yours
When you hire a manager, they handle the business side and build their network, not yours. If you part ways, you lose access to the brands you’ve worked with through them, leaving you without important connections.
3. You don’t know how you’re being represented
Some managers can be difficult or unprofessional, which can harm your reputation. If brands find your manager hard to work with, they might avoid working with you altogether. You need to know how you’re being represented to ensure it’s in your best interest.
4. You’re missing out on valuable experience
Managing your own sponsorships helps you learn how the business works. When you do it yourself, you gain insights into what brands value and how to build strong partnerships. This knowledge is crucial for long-term success and growth.
Here is what you need to know
Brands are NOT your enemy
You don’t have to strap on armor like you’re going into battle when you collaborate with brands. This is not a war. You and the brand should be on the same side.
Stop assuming the brand is out to screw you.
You can show up as the REAL you and be seen for the work you do.
You can be paid for access to your audience & for content that aligns with your values
You can be a confident brand consultant and partner.
But you have to understand that this is a business, YOUR business…
and you’re totally qualified to run it. Profitably!
Introducing…
Brand Deal Wizard
A step-by-step strategic system for creators who are ready for sustainable sponsorship revenue, negotiation confidence, and longer-term brand partnerships.
What is Brand Deal Wizard?
Brand Deal Wizard is a comprehensive training program that provides videos, scripts, templates, and resources to help you secure lucrative sponsorships.
You’ll learn to price and position your packages effectively and make it easy for brands to work with you, ensuring repeat partnerships.
Best of all, you’ll have complete control over every step of the process, from initial contact to final agreement.
Who is this for?
BDW is for you if you…
Want to learn how to properly monetize their influence Want more sustainable and consistent income from their partnerships
Are keen to pitch bigger and better brands confidently
Need solid strategies for negotiation and brand relationship management
Have a brand-friendly business
Are open to ditching the “starving creator” belief to step into a brand consultant mindset
BDW is not for you if you…
You aren’t keen on monetizing your online presence. You’re comfortable with the status quo & leaving money on the table doesn’t bother you You think there’s nothing more you can possibly learn about negotiation Sending custom pitches or proposals feels like too much “work” Are posting hard-to-monetize content (e.g. not family-friendly, risque, etc.)Here’s a peek at what you’ll master
Build a strong sponsorship strategy
Add structure to your strategy for steady partnership income without constant effort
Make your pitches shine in crowded inboxes and get positive responses from top brands
Find brand contacts efficiently. Use advanced methods to find the right contacts and avoid generic messages
Ninja negotiation strategies and pricing
Identifying 5 negotiation mistakes and how to avoid them
Uncovering the 3 campaign goal types so you can confidently pitch the perfect sponsorship package to a brand
Learning the D.U.E Rule to give you clarity on WHAT to charge for and when to negotiate
Creating pricing strategies that don’t let you leave money on the table
Considering “What If…” Negotiation Scenarios so you know exactly how to counter with confidence
Getting insights into when to walk away from a sponsorship
Flawless partnership execution framework
Communication strategies to get aligned on timelines, deliverables, creative logistics, and more!
The Partnership Execution Blueprint to help you minimize frustrations, re-shoots, and revisions and make brands fall in love with your professionalism
Credibility-building Post-Campaign Reports so you can open the door to future work with the brand
Nurturing brands for income stability & long-term relationship-building
Ideal ways to show a brand that you’re the BEST partner for them
Client case studies that give you an extra edge over every other creator
Brand nurturing strategies (including understanding the marketing rule of 7!) so you can engage at the “perfect” time and win new partnerships confidently!
The P.I.N.O.T. follow-up strategy so you stay top of mind without being annoying
8-Step Sponsorship Wheel system
Land consistent, well-paying brand partnerships
You might think, “I already know this!” And you might!
But there’s hidden treasure in each step that helps you earn good money for your work!
1. Pitch
How Often Should you be Pitching? R.O.P.E. Pitching Method Real Pitch Wins & Rejections How to find Brand Contacts How to find Brands’ Email Addresses: Socialpoint How to find Brands’ Email Addresses: Fenty Skin Other BDW Resources Case Study: How to Respond to a Brand that Rejects Your Pitch Case Study: How to Educate Brands About New Content Formats2. Negotiate
Negotiation mistake #1: Failing to understand the brand dynamics Negotiation mistake #2: Failing to understand the campaign goal, deliverables, etc Conversion-focused terminology D.U.E. Rule: Deliverables, usage rights, exclusivity Negotiation mistake #3: Failing to use a sound pricing strategy Next-level pricing & proposal strategies Case Study: What to do when a brand ghosts your proposal Real negotiation example Pricing benchmarks & Notion calculator Negotiation mistake #4: Failing to overcome objections and First Scenario Second Scenario: The brand doesn’t believe you can deliver Third Scenario: The brand is fixated on deal points you don’t care about Fourth Scenario: The brand says they don’t have the budget or asks you to do something small Negotiation mistake #5: Failing to understand it’s a R.E.L.A.Y. Focus on your sponsorship “portfolio” What can I negotiate? Proposal and agreement templates3. Contract
What should you do after signing a sponsorship contract? Sponsorship next steps4. Concept
Creative Brief Basics Landing Page Feedback Pronunciation, Technique, Comments FTC Disclosure 101 Pre-Pro Pro Tips Ask the brand “Are you forgetting anything?” Real Creative Brief Excerpt Case study: How Greg Preece won 159 new customers for ElevenLabs5. Produce
Draft Delivery Why is LinkedIn valuable?6. Feedback & 7. Publish
Handling Complex Feedback Real revision requests8. Analyze
Post-Campaign Reports Get Paidddddd Why do payments get delayed? Post-Campaign Report Templates What are the best ways to show a brand you’re a great partner? 7 case study elements Case study example: Morton Salt Case study best practices Ok but…how do I use case studies? How many case studies should you have? Marketing Rule of 7 and Brand nurturing avenues P.I.N.O.T. Process Be a Nice Human Track Usage ExpirationWhat happens once you enroll?
Step 1. Join and get instant access
Watch all the videos, lessons, and optional guest expert sessions + bonuses.
Step 2. Update your sponsor strategy
You’ll start interacting with brands in a totally new way.
Step 3. Land new brand deals
Pitch and land partnerships that get you paid over and over again.
Super-charged confidence so you can command better prices for every brand deal and earn consistent income from the content you create or the community you lead!
Negotiation, pricing, and pitching strategies that help you show up as a true brand partner and business owner
A clear understanding of how to communicate with a brand and follow up so you can turn one-off deals into long-term partnerships
Strategies to turn sponsorship into a sustainable business model and revenue stream
Complete knowledge of expectation setting, boundaries, & reporting so you can stop burning out and start making BANK!
Support and insight into your next steps so you can continue to grow as a creator who gets paid well
The commitment needed to be a Brand Deal Wizard
Joining Brand Deal Wizard requires a commitment and you need to put in the work. This course is not a magic bullet.
The question isn’t if you’ll earn a sustainable income from sponsorships and brand deals. I know you will, if you put in the work!
The questions you need to answer are…
How will you INVEST the money you’ll be earning this time next year?
What financial dreams will turn into REALITY thanks to your creator biz?
Which brands will you proudly call LONG-TERM PARTNERS?
At the end of Brand Deal Wizard, you’ll walk away with…
Super-charged confidence so you can command better prices for every brand deal and earn consistent income from the content you create or the community you lead! Negotiation, pricing, and pitching strategies that help you show up as a true brand partner and business owner A clear understanding of how to communicate with a brand and follow up so you can turn one-off deals into long-term partnerships Strategies to turn sponsorship into a sustainable business model and revenue stream Complete knowledge of expectation setting, boundaries, & reporting so you can stop burning out and start making BANK! Support and insight into your next steps so you can continue to grow as a creator who gets paid wellCourse Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 59
- Assessments Yes