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If you’ve been waiting for the perfect moment to make money with your writing, this could be exactly what you’ve been looking for…
How to Build Your Own Client-Free
Writing Business in Just 4 Days — Even If
You Have Zero Experience…
… Using the World’s Most
“Writer-Friendly” Platform!
File Size: 5.69 gb.
Brian Clark (AWAI) – System for Launching a Profitable Newsletter
INSIDE → Why this revolutionary platform makes it easier than ever to turn your words into a real, clientless income stream… even if you’re starting completely from scratch.
From the Desk of Rebecca Matter — President, AWAI
Hi there,
Rebecca Matter
President, AWAI
President, AWAI
Every once in a while, a perfect moment arrives in an industry…
A moment that changes everything.
Think about what happened when blogging exploded onto the scene…
Writers like Suzi Whitford used it to escape 9-to-5 life…
… growing her blog from $0 to over $17,000 per month in under a year, simply by sharing what she knew with the right audience.
And writers like Heather Armstrong (aka Dooce) turned raw, personal posts into a thriving business, drawing over eight million monthly readers and generating full-time income from ads and sponsorships.
Then YouTube came along…
Suddenly, anyone with a camera could build an audience and make money from their content.
People like Carli Bybel, who started uploading makeup tutorials in 2011 and went on to launch successful collaborations, such as her clothing line, and amass a net worth estimated to be over a million dollars…
Or MrBeast, who began uploading videos at age 12 and is now one of the highest-paid creators on the planet ($500 million per year!), with over 390 million subscribers and billions of views.
These opportunities still exist today…
You can still start a blog. You can still build a YouTube channel.
But it’s a lot harder to succeed than it was in the early days.
The competition is intense.
Which means to even have a chance, you now need a whole stack of additional skills:
SEO expertise…
A deep understanding of how to work the algorithms…
Marketing know-how to create the kind of content that stands out…
And weeks (if not months) of consistent publishing before you see meaningful results.
Which means the simple dream of “just writing” and getting paid has become harder to achieve.
Until now.
Because something revolutionary is happening in the writing world…
A new platform has quietly emerged, and it’s changing everything about how writers can build real, client-free businesses.
It removes the usual sticking points:
- No website to build.
- No email software required.
- No tech headaches like setting up WordPress.
And it DRAMATICALLY simplifies the entire “clientless” model…
… by narrowing it down to one clear, effective way to earn from your writing.
So now…
What used to take weeks, or even months, to set up and start earning…
Can be done in just a matter of days.
In fact, we just PROVED it’s possible in the live version of this training…
With hundreds of writers walking away equipped with the exact skills they need to monetize their writing with a profitable newsletter… in just four days.
The response was so overwhelmingly positive that we knew we had to open the doors again ASAP…
So YOU can join them and carve out your place.
And it’s all thanks to the world’s most “writer-friendly” platform.
I’ll tell you more about it in just a sec…
Plus, give you all the details on how you can take full advantage of this opportunity.
But first, here’s what you really need to understand:
Moments like these — when the barrier to entry is nonexistent and it’s suddenly easier to grow and earn — don’t come often.
Right now, the playing field is wide open… even if you’re a complete beginner who’s never made a dime from your writing.
And if you take action now, you can finally build your own version of the writer’s life… without needing any clients at all.
Welcome to The Writer’s Life…
On Your Terms
Now to be clear…
There’s nothing wrong with working with clients.
In fact, we’ve spent years helping thousands of writers build thriving freelance careers doing exactly that.
But let’s be honest…
Some people simply prefer to do their own thing.
Others just don’t love the idea of having to reach out to strangers… pitch themselves… or risk getting rejected again and again just to land their first gig.
That’s why, here at AWAI, we’ve been expanding our training to include client-free business models:
Businesses where you create the content… you own the audience… and you control the income.
Models that can complement your client work…
Or replace it altogether, if that’s what you want.
Until now, though, there’s always been a bit of friction…
To make a client-free model work, you typically needed to:
- Learn how to use email autoresponders to build an email list from scratch…
- Get comfortable with tech tools, funnels, landing pages, and more…
- Learn how to monetize through courses, affiliate offers, or coaching…
Again, that approach still works.
Especially if you learn fast and love marketing.
But if you’re a newer writer…
Or someone who just wants a simpler, faster way to get your writing out into the world and start earning…
Without spending any time building infrastructure or figuring out what to sell…
Then THIS platform is a total game-changer.
It removes all the usual friction (and excuses and obstacles!) to getting started…
And gives you a simple, all-in-one system where you can:
- Publish your writing (and get paid for what you LOVE writing about)
- Grow an audience (without fighting algorithms or paying for ads)
- Earn directly from your words (in ways that feel natural, not salesy)
It’s completely different from the freelance writing model…
And it’s also different from ALL the other clientless business models we’ve taught in detail in the past.
You’ll still be building a real writing business… just without any clients. And it’ll be built around you…
… on a platform built for writers and designed to help you succeed at every step, from publishing to audience growth to monetization.
PROOF This Works!
And writers just like you are already proving just how powerful this platform can be…
Take Emma Gannon, for example.
A former magazine writer who worried about leaving the “safety” of traditional publishing.
She didn’t have a big social media following. No technical expertise.
And no special advantages.
In just 18 months, she went from $0 to making over $9,400 per month. Just by sharing practical insights about creativity, wellbeing, and living life on your own terms.
Then there’s Jeannine Ouellette…
A writing teacher who — in just 12 months — went from $0 to generating $40,000 per year by sharing her passion for teaching creative writing.
And get this —
She did it all while maintaining a demanding work schedule!
And Codie Sanchez…
A former finance professional who writes about her contrarian investing insights on this platform, turning it into a $250,000 per month clientless writing business.
And I want to emphasize again — none of them had to:
- Build websites to generate that money
- Master complicated tech
- Spend money on advertising
- Or chase a single client
They simply followed a proven path that ANY writer can replicate.
The Platform Behind All This Success?
You may have guessed it by now… It’s…
But here’s what most people don’t realize:
Yes, Substack started as a newsletter tool — but what it’s turning into is something far bigger.
It’s becoming the new economic engine for writers who want to build real businesses around their words…
Connect directly with their audience…
And get paid — without chasing clients, performing for social media, or trying to “SEO” your way to visibility.
Just consider what’s happening:
- Substack now has more than 35 million active subscriptions.
- Over 5 million of those are paying subscribers — a massive leap from just four million only a few months ago.
- And more than 50,000 writers are earning money on the platform, with the top 10 bringing in over $40 million a year combined!
Not bad, right?
But here’s why that’s so exciting:
These aren’t just tech influencers or media celebrities.
Many of these writers started out just like you… with no audience, no connections, and no clue how to “monetize.”
Yet today…
They’re building real, sustainable income around their ideas…
Because for once, the platform itself is set up to help you win.
And that’s no accident.
Substack has raised over $100 million in venture capital, including backing from Andreessen Horowitz…
… one of the most successful and influential investment firms in Silicon Valley (early backers of Facebook, Instagram, Airbnb, and Pinterest).
That level of investment signals something big…
Substack isn’t just for journalists or niche creators anymore.
It’s for anyone with something to say, and a desire to build something of their own.
And the way they’ve designed the platform reflects that…
It helps you succeed every step of the way.
Because Substack’s business model is beautifully simple:
They only make money
when YOU make money.
Here’s how it works…
Let’s say you charge $7 per month for your newsletter…
- With 100 subscribers, you’d earn $700 per month
- With 500 subscribers, that jumps to $3,500 per month
- And with 1,000 subscribers? You’re looking at $7,000 per month
Want to charge more?
Plenty of writers on the platform offer premium tiers at $20 per month…
- With 100 subscribers, that’s $2,000 per month
- With 250 subscribers, you’d be making $5,000 per month
- With 500 subscribers, that’s $10,000 per month
And get this…
Substack only takes a very small percentage of your earnings.
Which means they’re literally invested in your success.
The more you earn, the more they earn.
That’s why they’re constantly improving their:
- Discovery features, so new readers can find you organically…
- Growth tools, so you can build momentum faster — without ads or algorithms…
- Audience-building resources, so you always know what to focus on next…
In short…
They’ve aligned their success with yours.
And that’s why it’s such an amazing platform to be on right now.
Because it’s still early…
So it’s a LOT easier to grow now than it will be a year from today.
The platform’s picking up momentum, but it hasn’t gotten crowded yet.
Which is why this rare “second chance” opportunity couldn’t have come at a better time…
Because right now, you can get fully up to speed on what it takes to succeed on Substack — while there’s still time for writers like you to establish yourself as a prominent voice on the platform.
And truth be told, it’s super simple to get started.
Want to know how easy this can be?
Take a look at the three-step process most successful writers on the platform follow:
STEP 1Choose a Topic That Lives in
Your “Sweet Spot”
Most writers get stuck before they even start… obsessing over the “perfect” niche or thinking they need to be an expert.
Forget all that.
Instead, find your sweet spot…
That’s the overlap between what you care about and what others actually want or need help with.
You don’t need to be a guru or have a list of credentials.
You just need:
- Something you genuinely enjoy thinking about…
- A group of people who care about that same thing…
- And a way to talk about it that feels honest…
Here’s one way to find it:
Think of a challenge you’ve worked through — one that others might still be struggling with.
Maybe you figured out how to pay off debt without picking up a second job.
Maybe you learned to manage anxiety without medication.
Maybe you trained your rescue dog when even the professionals gave up.
Or maybe you just found a way to cook healthy meals while working 60-hour weeks.
To you, it might feel ordinary now.
But think back… how much did you struggle to figure it out?
How long did you search for answers that never quite fit?
That’s why your perspective matters. There are a whole lot of people out there right now who are in that same situation… and need the shortcut you can give them.
And it doesn’t have to be about solving problems…
You can simply write about things you love!
Maybe you’re obsessed with classic literature and want to help others discover the books that changed your life.
Maybe you’ve mastered container gardening and love sharing your green thumb secrets.
Whatever it is, you can build an audience who’ll pay to hear from you.
There’s an audience for almost anything… if you bring your unique voice to it.
And if you’re still doubting yourself, just remember:
Most of today’s top Substack writers started exactly where you are.
They had no following and no credentials.
Just a story to tell, and a desire to help.
That’s all you need to get started.
STEP 2Set Up Your “Minimum
Viable Newsletter”
This is where most people get stuck…
They think they need months of content mapped out…
A fully branded website…
Sophisticated marketing funnels…
And some kind of “perfect launch plan” to get started.
With Substack, you don’t need ANY of that!
It’s why it’s truly the “no excuses” platform to get your clientless writing business GOING…
All you really need, is something we call your “Minimum Viable Newsletter.”
It’s the fastest way to get moving, and it only takes three key elements:
- A clear topic (which you already defined in Step 1). This gives your newsletter purpose and helps readers know if it’s for them.
- A simple welcome email. Just a short message that tells new subscribers who you are, what they’ll get, and how often you’ll show up.
- Your first post. It doesn’t need to be perfect. It just needs to offer something helpful, interesting, or honest… and/or a taste of what’s to come.
That’s it.
You don’t need a perfect headline formula.
You don’t need 20 posts queued up.
You don’t even need to be “ready.”
And if you’re worried about the “tech” side?
Don’t be.
Substack handles all of it for you:
- Payment processing
- Email delivery
- Subscriber management
- A clean, mobile-friendly website they generate for your newsletter
- And more…
It’s all built in.
You just focus on the part that matters — and the part you actually enjoy:
WRITING!
That’s why this platform is so powerful.
You show up. You share what you know.
And Substack gets to work… connecting your content with people who actually want to read it.
And the best part?
You can have your whole newsletter up and running in about an hour… maybe less.
It really doesn’t get any easier.
STEP 3Write, Grow, and Earn — Using the “Compound Content” Strategy
This is where most platforms get it wrong.
They tell you to “just post consistently.”
But what they don’t say is… on most platforms, that content dies in 48 hours.
It gets buried by the algorithm, and you’re stuck on a never-ending treadmill.
Not here.
One of the best things about Substack is that your writing doesn’t expire.
It stacks.
It builds.
It keeps working for you — long after you hit publish.
We call this the Compound Content Strategy — and it’s how the most successful writers on Substack grow without burning out.
Here’s how it works:
Start with cornerstone posts. These are your most valuable, story-rich, or insight-driven pieces — the ones that showcase your perspective and help readers immediately “get” you.
Break them down into smaller posts. Pull out lessons, anecdotes, or ideas you can expand on in future emails. Each post becomes the seed for the next.
Link your posts together. Substack makes it easy to connect your ideas — so when a new reader finds you, they naturally go deeper and read more.
Let reader feedback guide your content. When someone replies to an email, asks a question, or leaves a comment… that’s your next post.
Over time, you’re building far more than just a newsletter.
You’re building a body of work that positions you as the go-to person in your space.
And best of all?
You can monetize right from the start.
You can turn on paid subscriptions whenever you’re ready, even if you only have 50 or 100 readers.
That means you don’t have to wait until you have thousands of followers or some massive audience to start making money.
You just need a few people who really value your writing.
And the platform gives you the tools to serve them, grow steadily, and get paid for your ideas, on your terms.
This Is Exciting…
Fast-forward… It’s 90 days from now.
You’ve got a simple newsletter… and it’s about something you really enjoy writing about.
Maybe it’s your journey through anxiety, and the unconventional solutions you discovered along the way — the small shifts that made the biggest difference.
Or maybe it’s your deep dive into literature… The dog-eared paperbacks that changed everything. The characters who felt more real than people you knew… and the paragraphs you underlined so many times the ink bled through.
Maybe it’s your tiny urban garden… the tomato plant that shouldn’t have made it (but did). The herbs thriving on your windowsill. Or the peace you’ve found in soil and seedlings.
Whatever it is, it’s uniquely yours.
And people aren’t just reading, they’re waiting for your next post.
They reply to tell you how much your words mean to them.
They forward your posts to friends.
They actually look forward to seeing your name in their inbox.
And yes…
They pay for it.
Not “eventually.” Not after some magical follower count.
We’re talking potentially as early as next month.
Because remember those numbers I mentioned earlier?
Just 100 subscribers at $7 per month? That’s $700 your newsletter generates… every month!
At 500 readers? That jumps to $3,500 a month.
And with 1,000? You’re earning $7,000 — every single month — from your words alone.
All without needing clients… so no client calls. No revision requests.
No sending out proposals…
And no pressure to be anyone but yourself.
It’s the lowest-risk way to build what can become a thriving clientless writing business.
Just you, showing up consistently, writing what matters, and getting paid for your perspective.
And here’s the exciting part…
While you could get started on your own… letting trial and error guide… you as you attempt to establish yourself on the platform…
We’ve created a way for you to skip all the guesswork and make this happen…
As quickly as possible…
Your “Monthly Writing Income”
Launch Plan Is Ready
If you’ve been nodding along thinking…
“This sounds perfect — I just wish someone would show me exactly how to do it…”
I hear you.
Even something like Substack, which removes most of the “friction” of getting started, can feel daunting when you’re staring at that blank screen…
That’s why we created something groundbreaking here at AWAI.
An exclusive experience built specifically for writers who want to launch their own client-free newsletter business on Substack…
… without the second-guessing or potentially painful learning curve.
This comprehensive, get-it-done training program can take you from “I don’t even know what I would write about”…
… to launched newsletter in just FOUR days.
I’m not kidding — you can start on a Monday with nothing, and wake up on Friday fully up and running with your newsletter.
But that’s not the end…
You’ll also have a plan to grow your audience (and your income) every day that follows… and get 90 days of ongoing support to ensure you keep growing and thriving. (More on that in a bit.)
And unlike those who attended the live version of this training, you could have your Substack up and running much sooner!
Because instead of having to wait for the next session, you could clear a day and go through all four in one go…
Or spread them out over two days, or whatever fits your schedule.
Although based on our experience, we do recommend finishing it in four days (or less).
Here’s why:
Most writers fail not because they lack talent or ideas — they fail because they lose momentum.
Think about it…
How many times have you gotten excited about something, maybe even signed up for a course or bought a book to help, only to have life get in the way?
You start strong for a few days, then the initial excitement fades, and you’re back to dreaming instead of doing.
That’s exactly why this training is devised to give you all the knowledge you need to launch your newsletter over the course of four intensive, action-packed sessions. And THEN keep working with you for the 90 days that follow…
To maintain that momentum.
This way, you won’t just have “learned about” building a Substack business — you’ll have actually BUILT one.
It’ll be published, ready to GROW!
You’ll gain momentum IMMEDIATELY and won’t give procrastination a chance to rear its head.
Then, with your newsletter live and growing, we’ll keep you on track with regular check-ins over the next 90 days to ensure you don’t lose steam and instead keep growing that monthly income.
And to show you how to do all this in the most strategic way possible…
… we knew we needed the perfect guide.
Someone who’s actually done this.
Someone who’s doing it right now.
Someone who’s earned the right to teach it at the highest level.
So we called the best in the business…
Meet Your Guide(And One of the Original Pioneers of Building a Business Around Your Words)
If you’ve been in the online writing world, you already know his name…
Brian Clark
He’s one of the few people in the world who’s actually built an eight-figure business using nothing but content, trust, and connection with his audience.
Back in 2006, he launched a simple blog called Copyblogger.
He paid for ZERO advertising.
He relied solely on his writing — creating valuable consistent content.
And a killer content strategy.
That “little blog” became one of the most influential sites in the world (according to The Guardian and Advertising Age) and grew into an eight-figure digital empire… without taking a single dollar in outside funding.
Since then, Brian has:
- Built 13 successful businesses in 27 years
- Been featured by Seth Godin, James Clear, and Daniel Pink
- Helped thousands of writers create sustainable, client-free businesses
But here’s what makes him a PERFECT guide for you…
He’s been doing it all again right now on Substack — and absolutely crushing it!
Let me explain…
When Brian decided to test Substack in 2023, he did what he always does:
Applied the same proven content marketing strategies that built his eight-figure empire.
As a result…
He went from ZERO to 3,500 subscribers in record time. Not only that…
He achieved Substack Bestseller status — something only a small fraction of writers on the platform ever achieve.
But Brian was just getting warmed up…
Earlier this year, he moved his personal newsletter Further to Substack, and used the latest strategies he’s been testing and developing.
What happened next was incredible:
His newsletter Further has exploded to nearly 20,000 subscribers in record time…
And he achieved Bestseller status — again…
But this time, in just TWO WEEKS.
He’s already making about six figures just from paid subscriptions alone…
And has plans to multiply that many times over, using the same monetization strategies he’ll tell you about.
The bottom line?
You could say Brian has completely “cracked the code” on this platform’s unique growth opportunities.
For example…
Brian recently used one of the techniques he developed to publish a single Note (a post on Substack’s social network feature) that pulled in over 200 new subscribers.
And in this training program, he breaks down exactly how he did it — and teaches you how to implement the same strategies to help grow your Substack fast.
Which means you’re not getting outdated theory or recycled advice…
You’re getting a proven blueprint that’s working right now, on the exact platform where you’ll build your business.
Can you imagine having this kind of strategic advantage?
Learning exactly what works from someone who’s already mapped out the fastest path to Substack success?
That’s why I’m so excited to invite you to be a part of…
Brian Clark’s System for
Launching a Profitable Newsletter
This is as hands-on of a training program as it gets…
Over four intense (but fun!) sessions, Brian will guide you through building your own sustainable writing business on Substack… taking you from blank page to launched newsletter.
And when I say “guide you”…
I mean he’s literally going to help you BUILD your newsletter business, step by step, showing you exactly what to do at each stage.
No dragging it out over weeks or months where you might lose steam.
By the end of Session 4, you’ll be LIVE and ready to start earning, followed by 90 days of ongoing support to keep your momentum going.
Here’s your session-by-session roadmap…
SESSION 1Set Up and Brand Your Substack
The way your newsletter looks, feels, and presents itself is more important than most writers realize.
That’s why in Session 1 of this training, Brian helps you build a professional, trust-building brand from the ground up…
You’ll discover:
- How to choose a newsletter name and description that magnetically attracts your ideal readers (using Brian’s “Instant Clarity” framework)…
- The exact steps to create your visual brand — from logos to colors to layout — using Substack’s simple tools (no design skills needed)…
- Brian’s proven “Pro Publication” setup that makes your newsletter feel like an established media brand from the start…
- Plus, you’ll craft an About Page that turns casual visitors into eager subscribers, using the same psychological principles Brian used to build Copyblogger’s massive following…
By the end of Session 1, you’ll have:
- A magnetic brand that perfectly captures your unique voice and vision
- A professionally styled newsletter that stands out instantly
- A reader experience that builds immediate trust and credibility
No more wondering if your setup looks “amateur” or “unprofessional.”
You’ll have the confidence of knowing your foundation is rock-solid… because you built it step-by-step with someone who’s done it successfully multiple times.
SESSION 2Create Your Magnetic
Content Foundation
The difference between newsletters that fade away and those that build passionate followings often comes down to one thing:
Charismatic content that creates real connection.
This is something most writers on Substack have ZERO clue how to do!
But not you…
In Session 2, Brian reveals his framework for creating content that doesn’t just inform… it builds a movement around your ideas.
You’ll discover:
- How to transform yourself from “just another creator” into a trusted leader your subscribers actually want to follow (using Brian’s “Charismatic Content” principles)…
- The crucial difference between having a “point of view” and creating a “unifying vision” that attracts devoted readers…
- How to demonstrate your values in a way that naturally attracts your ideal subscribers (while gently repelling those who aren’t a perfect fit)…
Plus, Brian guides you through creating your three most important content assets:
- A magnetic About Page that instantly communicates your value…
- Your “Unity Magnet” that brings your ideal readers together…
- A welcome email sequence that turns subscribers into supporters…
By the end of Session 2, you’ll have:
- A clear, compelling vision that sets you apart
- Core content that builds immediate connection
- A strategic foundation for sustainable growth
You’ll be set up to stand out from the start… and you’ll have the framework and assets you need to build genuine connection with your readers.
All by using the exact principles Brian used to turn Copyblogger from a simple blog into a worldwide movement!
SESSION 3Unlock Substack’s
Hidden “Growth Engines”
Most writers completely overlook the built-in growth tools Substack has quietly rolled out.
And that’s a missed opportunity… for them.
But not for you.
Because in Session 3, Brian reveals his step-by-step system for using Substack’s most powerful discovery features to grow your audience faster and more naturally than ever.
You’ll discover:
- How to use Substack Notes (the platform’s “social layer”) to attract the right readers, without feeling salesy or self-promotional…
- Brian’s “Unity Magnet” Note strategy — designed to get shared, spark conversation, and drive high-quality subscriptions…
- How to use strategic recommendations to get your newsletter featured… while building authentic relationships with other writers in your space…
Then you’ll level up with Brian’s favorite growth multipliers:
- How to host Substack Live events that turn readers into superfans…
- Cross-posting strategies that can double or triple your reach overnight…
- Smart, manageable ways to expand into podcasting and webinars — without burning out…
By the end of Session 3, you’ll have:
- A complete Notes strategy for consistent growth
- Multiple “passive” subscriber-attraction systems
- Clear pathways to expand your reach naturally
In short, you’ll have a strategic roadmap for attracting new subscribers every single day…
… using the same techniques Brian used to grow his Substack Further to nearly 20,000 subscribers in record time.
SESSION 4Turn Your Substack Newsletter
Into a Cash-Generating Machine(Without Feeling “Salesy”)
This is where everything comes together.
In Session 4, Brian pulls back the curtain on his complete system for turning your growing audience into consistent, meaningful revenue.
You’ll start by getting the real story on paid subscriptions… and why they’re just one of several powerful ways to earn from your writing on Substack.
Then, Brian walks you through his proven “Subscription Drive” strategy — the exact approach he uses to convert free readers into paying subscribers… without hype, pressure, or awkward sales tactics.
But that’s just the beginning.
You’ll also get Brian’s full monetization toolkit, including:
- How to use strategic price increases and free trials to boost conversions organically…
- The Hybrid Website approach that opens up multiple revenue streams…
- How to craft subtle, high-converting promotional emails that feel personal (not pushy)…
- Smart, ethical ways to include affiliate offers your readers will actually appreciate…
- How to develop profitable upsells that go beyond Substack (without creating extra workload)…
- Advanced strategies for attracting premium sponsorships as your platform grows…
By the end of Session 4, you’ll have:
- Multiple income stream ideas you can turn on when you’re ready
- A repeatable promotional calendar that grows with you
- A clear, strategic plan for scaling your income — in a way that fits your life
You’ll walk away with a complete blueprint for building a real, sustainable clientless writing business on Substack… by following in Brian’s footsteps!
In Just Four Days…
You Can Launch a Real, Client-Free Writing Business on Substack
After decades of the internet complicating the writer’s life — Substack brings it full circle.
Just you, a blank page, and your ideas.
The tools, tech, and payment? All handled for you.
It’s what writing was meant to be!
That’s why I’m SO excited about this rare “second chance” opportunity to catch up with the group of writers who have already gained Brian’s expertise — and I hope you’re as excited as I am!
I can’t wait to see what you create…
Because remember…
You’ll be building things as you go through the sessions with Brian, including…
- A professional, trust-building newsletter on Substack, designed to grow from day one…
- Magnetic messaging and content that creates real connection with readers…
- A complete growth strategy using Substack’s built-in tools (most writers totally miss these)…
- Multiple ways to earn… through paid subscriptions, upsells, affiliates, and more…
- And a step-by-step blueprint from one of the most trusted names in digital writing success: Brian Clark…
But more importantly…
You’ll be LAUNCHED.
No more planning… no more waiting for “someday” to pursue your writing dreams… no more wondering “what do I do to get started?”
Instead, you’ll have a real publication on Substack that’s built around your voice… that’s ready to grow.
And to ensure your audience (and income) keeps building, you’ll also get…
Your 90-Day Momentum Map
You know what separates successful Substack writers from those who launch with excitement but fizzle out within weeks?
A clear, strategic plan for what comes next.
Most writers launch their newsletter, publish a few posts, then hit a wall.
They don’t know how to grow consistently, when to start charging, or what content actually converts readers into paying subscribers.
That’s why Brian has created an incredibly detailed 90-day roadmap — based on the exact strategies he used to hit Bestseller status twice and grow to nearly 20,000 subscribers in record time.
It’s a week-by-week, action-by-action blueprint that tells you exactly what to focus on each day after you launch:
Days 1-30: Building Your Foundation — Your first month of posts, getting your first 100+ subscribers, optimizing your welcome sequence and growth systems…
Days 31-60: Finding Your Rhythm and Scaling — Developing your signature content style, advanced Notes strategies for viral growth, building strategic partnerships…
Days 61-90: Monetizing and Thriving — Launching paid subscription tiers, advanced monetization through affiliates and upsells, scaling to sustainable monthly income…
No more wondering “what should I do today?”
With your 90-Day Momentum Map, you’ll have a clear action plan that will ensure your audience (and income) keeps building.
Plus — for the next three months, we’ll ALL be in a private Facebook Group, going through the 90-day plan together.
We’ll be holding you accountable… making sure you got your action items done… answering any questions you might have… and more.
But here’s where it gets even better…
Brian Will Be There with You LIVE at Every Critical Milestone
You could have the best roadmap in the world, but what happens when you hit an unexpected obstacle?
What if your growth stalls at Week 6?
What if you’re not sure when to flip the switch to paid subscriptions?
What if you’re getting subscribers but they’re not converting?
Most programs leave you to figure it out alone.
Not this one.
Because even though you’ll have access to the recordings of this training…
And our private Facebook Group where you can ask questions… share your wins… and more…
You’re also invited to attend THREE powerful LIVE “check-ins” on Zoom with Brian.
At the 30-day mark… at the 60-day mark… and at the 90-day mark, Brian will host live group coaching calls where you can:
- Get personalized feedback on your specific challenges and wins…
- Ask strategic questions about growth and monetization that are unique to YOUR situation…
- Learn what’s working right now from someone who’s actively crushing it on the platform…
- Connect with other writers in your cohort who are building alongside you…
- Get the accountability and encouragement to push through any obstacles…
- Discover new opportunities and strategies Brian is testing in real-time…
Think of each of these “check-ins” as your strategic coaching from someone who normally charges $2,000 a month for private mentorship.
Remember, Brian achieved Bestseller status twice and grew to nearly 20,000 subscribers faster than almost anyone on the platform.
Having him personally troubleshoot your specific situation and guide your next moves is absolutely PRICELESS.
And that’s exactly what makes this such a rare opportunity…
You’ll have Brian in your corner, ensuring you never feel stuck or alone in building your success.
Just Imagine Where You
Could Be 30-90 Days From Now…
Waking up is no longer a slog.
Instead, you wake up with a sense of excitement and purpose.
You know exactly what you’re writing about, and who you’re writing it for.
So you head to your favorite cafe or quiet corner with your laptop… and draft your next post.
After you hit publish, you check your inbox.
It’s full of replies…
Readers telling you how much your last piece meant to them.
You smile…
And before you even have a chance to finish soaking it in, your phone buzzes.
It’s a notification…
Three new subscribers — at $7 per month — just signed up to support your writing.
You can’t help but feel a sense of pride for what you’ve built here…
And you’re doing it on your terms!
No chasing after clients… no having to hop on a “quick Zoom call” to discuss revisions…
Instead, you’re building something that’s 100% yours.
You realize you can work from anywhere now… this coffee shop, a beach in Bali (if you’re feeling adventurous!), or your own back porch…
And it all began with four focused, action-packed sessions with a true Substack expert… followed by three months of expert guidance to keep you growing.
Want to Make This Your Reality?
Then don’t just read about it.
Come build it… alongside one of the most trusted teachers in the business.
Because that vision you just imagined isn’t months or even years away…
You could potentially start making it real… by the end of July!
Remember…
You won’t be doing it alone…
You’ll follow a proven four-session launch plan, with Brian Clark guiding you through each step.
Then continue building with three months of ongoing support to help you build on your momentum.
Here’s what you’ll walk away with:
Session 1: Set Up and Brand Your Substack
- A magnetic brand that reflects your voice and vision
- A professionally styled newsletter that looks instantly legit
- An About Page that earns trust, even from cold readers
Session 2: Create Your Magnetic Content Foundation
- A clear, compelling message that sets you apart
- Core content that forges real emotional connection
- Your three most important assets: a welcome email, your “Unity Magnet,” and your story-driven About Page
Session 3: Unlock Substack’s Hidden “Growth Engines”
- A complete Notes strategy that attracts new readers on autopilot
- “Always-on” systems to grow your list passively
- Clear expansion paths using collaboration, cross-posting, and live engagement
Session 4: Turn Your Substack Newsletter Into a Cash-Generating Machine
- A ready-to-use subscription strategy that doesn’t feel pushy
- Multiple monetization options — including affiliates, upsells, and sponsors
- A sustainable income plan built around your content, your pace, and your freedom
Now you may be assuming…
That the chance to learn directly from Brian Clark — one of the original pioneers of building a business around your words — about an opportunity as wide open as this…
One that will allow you to build your very own thriving clientless writing business on a platform that’s picking up momentum, but hasn’t gotten crowded yet…
… must cost a pretty penny.
And I never want to mislead you…
This training isn’t cheap!
But when you consider that successful Substack writers are earning $5,000… $10,000… even $25,000+ per month…
And that Brian typically charges $2,000 a month for just two (2) one-hour coaching calls…
We could easily charge $5,000 for this three-month training experience and it would still be a bargain.
But here’s the thing…
I want this training to be accessible for ALL, because I believe it’s the easiest way to build client-free income… and I believe every writer should have multiple income streams (because you can!).
So, whether you’re just starting out and this is your first writing income stream… or you’ve been building your writing career for a while and want to add on a new one…
Substack is the perfect solution.
And I think you’re going to see that the price we’ve attached to this training is more than fair.
But before I get to your special price today, there’s something else I want to share with you…
Brian’s Making This Even Better
If you know Brian, you know he’s obsessed with one thing: student success.
So while this training program gives you everything you need to launch and grow your paid newsletter…
He wanted to make sure you also had every strategic advantage possible.
— PLUS —Here’s How AWAI Is Going to
Help YOU Succeed, Too!
Substack has amazing discovery features that help readers find you organically… but what if you could supercharge that momentum from day one?
Good news is, if you get access to Brian’s Substack training today…
YOU CAN!
Here’s how…
Once your Substack is live and ready to grow, let us know.
AWAI will promote your newsletter to our entire community of over 200,000 members…
We’re talking about featuring YOUR Substack in our email newsletter… promoting you on our website… and sharing your launch across our social media channels.
This kind of exposure can typically cost tens of thousands of dollars in advertising.
But for you? It’s included — FREE!
Why would we do this?
Because we’re genuinely invested in your success. When our members win, we win.
And frankly, we can’t wait to show off what you’ve built using Brian’s system.
Imagine launching your newsletter and immediately having hundreds — potentially thousands — of engaged readers discovering your work on day one.
That’s the kind of momentum that can transform a good launch into explosive growth.
And it’s exactly what you’ll get as part of this experience.
To Recap…
When You Get Access to Brian Clark’s System for Launching a Profitable Newsletter Today, You’ll Get:
The Complete “On-Demand” Training Experience with Brian Clark… where you’ll launch your newsletter over the course of four action-packed sessions, then continue building with three months of ongoing support and guidance, including…
- Session 1: Set Up and Brand Your Substack — This is where you’ll create a magnetic brand that reflects your voice and vision, build a professionally styled newsletter that looks instantly legit, and craft an About Page that earns trust from cold readers.
- Session 2: Create Your Magnetic Content Foundation — This is where you’ll develop a clear, compelling message that sets you apart, create core content that forges real emotional connection, and complete your three most important assets.
- Session 3: Unlock Substack’s Hidden “Growth Engines” — This is where you’ll master a complete Notes strategy that attracts new readers on autopilot, set up “always-on” systems to grow your list passively, and map out clear expansion paths using collaboration and live engagement.
- Session 4: Turn Your Substack Newsletter Into a Cash-Generating Machine — This is where you’ll implement a ready-to-use subscription strategy that doesn’t feel pushy, discover multiple monetization options including affiliates and upsells, and create a sustainable income plan built around your content.
- Your 90-Day Momentum Map — A detailed action plan showing you exactly what to focus on for your first 90 days after launch.
- The Private Facebook Group — A place for you to ask any questions you might have, share your wins, get feedback, and more.
- Live Group Coaching Calls with Brian — Strategic coaching sessions at 30, 60, and 90 days to ensure your continued success, celebrate your wins, and troubleshoot any challenges.
And don’t forget…
- AWAI Promotional Support — When your Substack is live and ready, let us know… we’ll promote it to our community of over 200,000 writers and entrepreneurs, giving you instant momentum that typically costs tens of thousands in advertising.
The only question now is, what does it take to get in?
As I said earlier…
I want this training to be accessible for writers at every level…
Because I believe this is the easiest way to build client-free income… and I believe every writer should have multiple income streams.
And considering everything that that’s included — the four action-packed training sessions…
Plus three months of direct guidance from someone of Brian’s caliber, who normally charges $2,000 a month for just two (2) one-hour coaching calls…
Plus the 90-Day Momentum Map…
Plus the private Facebook Group…
Plus all the bonuses and tools…
Plus AWAI’s promotional support that could bring you hundreds of new subscribers…
When you add it all up, as I mentioned, it’s easy to see why we could easily charge $5,000 for this complete experience and it would still be a bargain.
But even though $5,000 is fair…
You won’t pay that today.
Heck, you won’t even pay half that.
Instead…
Your investment today is just $1,995.
That includes everything I just mentioned:
- The four complete, action-packed sessions with Brian Clark…
- Your comprehensive 90-Day Momentum Map…
- Three live group coaching calls at 30, 60, and 90 days…
- Access to the exclusive Facebook Group…
- All three powerful bonus resources…
- And AWAI’s promotional support to launch your newsletter…
Think about it…
That’s less than the $2,000 Brian charges for just one month of coaching (which only includes two one-hour sessions and zero training!).
Today, you’re getting instant access to the four power-packed training sessions with Brian — including every minute that live attendees experienced…
Followed by THREE LIVE “check-ins” with Brian to ensure nothing is standing in your way of success…
Plus, everything else I’ve mentioned — for a fraction of what it would cost otherwise.
And considering the income potential here…
It’s truly a no-brainer.
Get Started Now
Why This Moment Matters
More Than You Think…
Right now, Substack is at that perfect “tipping point” moment.
It’s grown enough to be stable (35+ million active readers)…
But it’s still early enough that the opportunity is WIDE OPEN.
Think about it…
Growth is accelerating (one million new paying subscribers in just the last few months)…
The platform just raised $100 MILLION in funding…
Their core mission hasn’t changed: Help writers succeed…
In other words…
This is EXACTLY the moment when getting in can change everything.
Because Substack has crossed the credibility threshold.
It’s working. Writers are getting paid. Audiences are growing.
But here’s the key:
It hasn’t hit saturation yet.
Competition is still relatively low (compare Substack’s 50,000 paid writers to YouTube’s 68 MILLION creators).
Which means:
There’s still space for new voices and readers are still open to discovering new writers.
So there’s still time to build something special, while you’re still early.
Eventually, yes… Substack may get crowded.
And the “low-hanging fruit” opportunities available right now will disappear.
Growing on the platform will get harder when that happens.
And standing out will take a LOT more work.
That’s why this training program with Brian is so crucial…
Brian’s someone who’s identified, mastered — and profited from — every major writing platform shift over the last 27 years.
When SEO and blogging emerged, he built Copyblogger into an eight-figure empire while others were still figuring out what a “blog” even was.
That’s when he pioneered many of the content marketing strategies now considered “best practices”… approaches now used by virtually every MAJOR brand — including Google!
Now he’s all-in on Substack — and once again, dominating.
He’s achieved Bestseller status… twice.
And is already making around six figures. Remember — this is just from basic subscriptions… he hasn’t even implemented his full monetization strategy yet!
But here’s what really sets Brian apart:
His ability to see the bigger picture…
How audiences, platforms, and content intersect to create real business opportunities.
And you can bet dollars to donuts the strategies he’s pioneering now will soon become “best practices” on the Substack platform in the coming year or two… once others catch on to what he’s doing.
But you’ll get the inside track. RIGHT NOW. While the opportunity is still wide open and Brian’s willing to break down in detail everything that’s working.
It’s your chance to get in, with an expert guide showing you exactly how to succeed in this moment.
You don’t need a huge audience.
You don’t need technical skills.
You don’t even need a monetization plan fully figured out.
You just need to start.
And this training program with Brian is your chance to do exactly that.
So here’s the real question…
Will you look back in six months and think,
“I could’ve started something back when it was still wide open…”
Or will you look at your growing, thriving Substack with paid subscribers, and think, “WOW, I’m SO glad I said yes when I did.”
The choice is yours.
But don’t wait.
The time to act is now.
To your success,
Rebecca Matter,
President, AWAI
Rebecca Matter,
President, AWAI
P.S. The window of opportunity on Substack won’t stay open forever. Just like blogging in the early 2000s and then YouTube later on… there’s a perfect moment to get in… and that moment is now.
Don’t miss your chance to build something special while the platform is still wide open!
Get Started Now
Course Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 37
- Assessments Yes
