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(This course is available for immediate delivery) I have created a product (called “The Copywriting Grab Bag”) that contains my entire system for writing winning ads for some of the richest and most successful marketers on the Internet.
Ben Settle – Copywriting Grab Bag

Here’s the story:
My name is Ben Settle. I’m a direct response copywriter and marketing strategist. And many of my clients are amongst the world’s most successful 7-figure marketers and copywriters —like Ken McCarthy (million-dollar ad writer, and creator of “The System Seminar”)… Mike Dillard (multi-million dollar info-marketer who has consulted Robert Kiyosaki’s website team)… and Captain Chris Pizzo (#1 marketer in the hyper-competitiveself defense niche).
Anyway, here is why this is important for you:
I have created a product (called “The Copywriting Grab Bag”) that contains my entire system for writing winning ads for some of the richest and most successful marketers on the Internet.
However, this product is expensive.
There is no money back guarantee.
And, it’s NOT for the “casual” copywriter or marketer.
Frankly, most people probably should not invest in it at all.
To help you decide, here are some of the secrets revealed in it:
- A sneaky (but 100% legal) way to use your competitor’s customer testimonials… in YOUR advertising. Page 40
- How to write money-making ads right out the gate—without needing any special “tricks”, formulas or swipe files. Page 169
- A secret way to get paid cash for ezine articles you’ve already written. Page 210
- The single biggest mistake copywriters make with their email copy. (This mistake almost guarantees you make a mere fraction of what you could—and should—be making. See page 296.)
- 3 ways to write irresistible bullet points that almost force people to buy whatever you sell. Page 113
- How to use an ordinary telephone to double your sales… and without doing any telemarketing. Page 180
- The little-known reason why capturing emails could be cutting your profits in half. (Capturing your customers’ email addresses is a “must” online… or is it? Find out why it could be eating your profits on pages 142-143.)
- Why “bad writing” and lots of typos can make you even more sales. Page 67
- How to create professionally produced Internet video ads on a “shoe-string” budget. Pages 188-190
- The best place in your ad to offer an upsell. (This is easily the most valuable piece of “real estate” for maximum upsells. Find out where it is, and how to use it, on pages 206-207.)
- The exact kind of content to give away on your website if you want to attract the best buyers. Page 254
- The incredible copywriting secret of a 480-pound woman who died while being surgically removed from her couch! (This tragic news story contains one of the single most powerful copywriting secrets ever discovered. Use it in your ads, and your response is all but guaranteed to increase—dramatically.) Page 21
- How to use an ordinary one-inch binder to sell more of your services than you ever could with a “sales letter.” (This secret method is used by a world famous “lemon law” lawyer I once hired. He never has to advertise and people flock to him in droves. Here’s how to use his method in YOUR business.) Page 43
- Why your swipe file could be crippling your sales right now… without you even realizing it. Page 82
- How to wipe out “writer’s block” forever… with video games. (No more writers block or struggling with the blank page. Just follow these instructions, and you can turn your Nintendo Wii into a copywriting machine—working tirelessly on your behalf to create one blockbuster ad idea after another.) Page 16
- How to write ads that turn non-buyers into buyers. (Works even on annoying “freebie seekers” who never buy anything). Page 118
- Why “boring” headlines often out-pull “exciting” headlines. Pages 270-271
This is one of “A-List” copywriter Doug D’Anna’s most profitable secrets.
Not one in 1,000 copywriters knows about it. And yet, it can dramatically increase the response of almost any ad you write.
And by the way…
Doug D’Anna’s copy has generated over $125 million dollars in sales for direct marketing powerhouses like Phillips Investment Resources, Forbes, Prevention Health Books, Lombardi Publishing, KCI Communications and many others.
He is also widely considered to be one of the world’s top copywriters—with endorsements and testimonials from Gary Bencivenga (universally called the “world’s greatest copywriter”), Brian Kurtz (vice president of Boardroom), Chris Marrett (Senior group publisher of Phillips Investment Resources), Walter Pierce (President of KCI Communications)… and more.
And some of the little-known secrets Doug reveals in Appendix 7 include:
Why people do NOT buy benefits (and what they do buy instead)… The secret of making people want to buy from you and ONLY you… What Joe Montana (the famous football star) can teach you about copywriting that no “guru” ever will… Why most copywriters should throw their swipe files in the trash… and…
Throughout Your Ad
Without Even Mentioning
Your Product!
This brilliant secret is used in many of the highest-pulling ads ever created.
And yet, you will likely never find it even whispered about in today’s most popular copywriting books, courses, and seminars.
Here are more secrets you’ll find in The Copywriting Grab Bag:
- How to jack up your profits by 10%, 15%, even 20% or more… without touching one word of your ad or current marketing process. (Catalog companies do this simple thing ALL the time. And there are a few smart marketers—online and offline—who make a small fortune every day using this secret, too. Details on pages 208-209.)
- The #1 “deadly mistake” people make when sending out free reports and lead generation pieces. (This common “blunder”—almost everyone using lead generation commits—destroys your credibility and practically guarantees nobody buys from you.) Page 147
- How to “delete proof” your email pitches. (Page 97)
- The #1 “big mistake” people make on their blogs that absolutely kills their sales. Page 239
- A single, “magic word” (often used with CNN newscasts) that will have your prospects glued to your ads—even with a hundred other distractions competing for their attention. Pages 190-191
- Why old-time copywriters purposely misspelled words and mangled the grammar in their ads. (And why you should test doing the same thing today.) Page 68
- How reading the Holy Bible and the National Enquirer together can give you unlimited ideas for your ads, sales letters, articles and products. Page 15
- Two little-known ways to get full page newspaper and magazine ads for pennies on the dollar. (One way is to use “remnant” space advertising. But almost nobody thinks to use this second way that is even easier and cheaper.) Pages 149-150
- How to use direct mail and space ads to drive highly targeted leads and customers to your website. (One huge mistake is relying on Google for leads. Here’s a way to generate more and better leads for less money, and without having to worry about Google’s next “algorithm” change.) Page 152
- How to use email to become a “household name” expert in your field. Pages 291-293
- A unique (but extremely simple and 100% proven) way for any online business to literally double your profits in 59 days or less. (Doberman Dan Gallapoo learned this incredible tip while working side-by-side with the late, great copywriter Gary Halbert. Best part is, almost nobody online does this. Which means, when YOU use it, you’ll stick out like a sore thumb—even against your savviest competitors.) Page 159-160
- A scientifically proven way (recently discovered by neurologists) to transform your frustration with writing ads into boundless creative energy. Page 168
- How to use social media sites to quickly and easily dominate your market. (Social marketing expert Brian Clark uses this secret to attract tens of thousands of readers to his blog each day. People are usually floored when they see how simple this is.) Page 238
- The “hidden danger” of swiping the highest pulling ads on the Internet. Page 306
- How watching a certain movie at your local video store can dramatically increase the response of your ads. (Go to page 18 for the title of this movie and exactly how to watch it. The late copywriting genius Eugene Schwartz called this one of the most important selling secrets everinvented—and it works for ANY kind of product or service you sell.)
- When using glowing customer testimonials in your ads can actually hurt your sales. Page 95
- Why tossing your order forms on the street can increase your response by as much as 30%? Page 178
- How even “newbie” copywriters can beat the pants off seasoned pros. (This secret is perfect whether you’re a freelance copywriter trying to beat someone’s control… or a marketer wanting to eliminate your competition.) Page 91
And by the way, while we’re talking about your competition…
Get immediately download Ben Settle – Copywriting Grab Bag
Here’s What You’ll Get in Ben Settle – Copywriting Grab Bag

Course Features
- Lecture 1
- Quiz 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 46
- Assessments Yes
- 1 Section
- 1 Lesson
- 10 Weeks
- Purchased: Ben Settle – Copywriting Grab Bag1

