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Accelerate your startup’s growth with The Growth Program 2.0—tactical playbooks, expert coaching, and an AI co-pilot to help you master acquisition, retention, and scaling with zero fluff.
File Size: 2.73 GB.
Demand Curve – Growth Program 2.0
The lowest risk, fastest path to growing your startup. Powered by our premium content library, expert guidance, and our AI growth co-pilot.
A sampling of the 50+ premium courses you’ll unlock in the program👇
Acquisition
Community-Based Outreach
Build trust through social DMs: join communities, spark natural chats, and turn them into users.
Acquisition
Sales Strategy Fundamentals
The 80/20 sales system that gets early-stage founders from zero to first revenue fast.
Acquisition
Acquisition Strategy
Build your acquisition strategy by scoring channels, picking flywheels, and sequencing a testing roadmap.
Acquisition
Design your Growth Engine
Design a growth engine by aligning motions into flywheels that drive sustainable, compounding growth.
Strategy
The Foundational Five: Overview
The Foundational Five framework teaches you to engineer growth into your business foundation using five aligned pillars: market, product, model, brand (story), and channel.
Strategy
The DC Growth System
Stop chasing random marketing tactics. Build a systematic growth engine using five foundational pillars and proven motions.
Acquisition
Cold Email
Most cold emails get ignored. We’ll show you how to write ones your leads are excited to reply to.
Acquisition
Organic LinkedIn: Getting Started
Our members have amassed 4M+ followers using our content systems. We’ll show you how.
Acquisition
SEO Fundamentals
The old SEO playbooks are fading. Learn how to grow search traffic in an AI-first world.
Acquisition
Meta Ads (FB + IG)
Run profitable Meta ads using proven creative formats, targeting strategies, and optimization frameworks.
Acquisition
Google Search Ads
Launch and scale Google search campaigns using conversion-first strategies.
Conversion
Make High-Converting Ad Creatives
Make high-performing ads that stop the scroll—even if you’re not a designer.
Conversion
Make High-Converting Landing Pages
Use our proven playbooks and templates to build landing pages that convert—fast.
Conversion
Copywriting Fundamentals
Write headlines, product copy, and CTAs that convert across landing pages, ads, and onboarding.
Retention
The Complete Onboarding System: From Signup to Activation
Design onboarding experiences that activate users quickly and increase long-term retention.
Strategy
Monetization & Pricing Strategy
Smart pricing avoids guessing—define value metrics, choose a clear structure, and adjust often.
Tailored paths for every company type and model
Your guided path through our content👇
company path
Core Growth Path
Learn the proven growth system that drives scalable revenue, with strategies and tactics adaptable to any startup model.
company path
B2C Tech Path
Scale your consumer tech startup with the proven growth system that drives user acquisition, retention, and revenue.
company path
B2B Tech Path
Scale B2B growth across acquisition, conversion, retention, and monetization.
company path
COMING SOON
Education Path
Learn how we built one of the top education companies in startup growth—and apply our proven system to scale yours.
company path
COMING SOON
Mobile Apps Path
Master mobile app growth: learn the strategies that scale installs, maximize retention, and drive predictable revenue.
company path
COMING SOON
Services Path
Get your services businesses out of the word-of-mouth trap.
Tactical playbooks for to acquire customers at scale
A sampling of the 50+ premium courses you’ll unlock in the program👇
Acquisition
Cold Outreach (Partnerships & PR)
The complete guide to building partnerships, securing sponsorships, and creating distribution opportunities through relationship-first outreach
Acquisition
Community-Based Outreach
Build trust through social DMs: join communities, spark natural chats, and turn them into users.
Acquisition
Sales Strategy Fundamentals
The 80/20 sales system that gets early-stage founders from zero to first revenue fast.
Acquisition
Acquisition Strategy
Build your acquisition strategy by scoring channels, picking flywheels, and sequencing a testing roadmap.
Acquisition
Identify Your Acquisition Motion
Filter Paid, Content, Virality, Sales motions by fit to find which are viable for your startup.
Acquisition
Design your Growth Engine
Design a growth engine by aligning motions into flywheels that drive sustainable, compounding growth.
Acquisition
Product Virality
Design viral loops and referral mechanics that turn users into your best growth engine.
Acquisition
Cold Email
Most cold emails get ignored. We’ll show you how to write ones your leads are excited to reply to.
Acquisition
Tap Your Network For Initial Traction
Strategic network outreach: target the right 5% with personalized messages, not mass contact blasts.
Acquisition
Launching on Product Hunt
Product Hunt guide: validation platform requiring 400+ pre-launch audience and quality engagement strategy.
Acquisition
Organic LinkedIn: Getting Started
Our members have amassed 4M+ followers using our content systems. We’ll show you how.
Acquisition
Organic Instagram: Getting Started
Use organic content and community building on Instagram to build brand awareness, acquire leads, and drive sales.
Acquisition
SEO: Build Your Foundation
SEO foundation guide: technical setup, on-page optimization, content strategy for startup credibility.
Acquisition
SEO Fundamentals
The old SEO playbooks are fading. Learn how to grow search traffic in an AI-first world.
Acquisition
Content Marketing Fundamentals
While others chase volume with low-quality AI content, you’ll learn to publish less and drive more traffic, trust, and conversions.
Acquisition
Influencer Marketing
Tap into trust and reach by partnering with creators—even before you have an audience of your own.
Tailored playbooks to convert users into customers
A sampling of the 50+ premium courses you’ll unlock in the program👇
Retention
The B2B Complete Onboarding System: From Signup to Activation
Design onboarding experiences that activate users quickly and increase long-term retention.
Retention
Identify Your Retention Motion
Choose a retention motion—product-led, sales-led, or hybrid—based on fit, ARPU, and strategy.
Monetization
Identify Your Monetization Motion
Decide whether product-led, sales-led, or hybrid monetization best fits your model, customers, and strategy.
Conversion
User Surveys
Design, run, and mine user surveys for segment insights that sharpen ads and copy.
Conversion
Screen Recordings & Heatmaps
Use Hotjar recordings and heatmaps to spot friction, analyze behavior, and boost conversions.
Conversion
Landing Page A/B Tests: Getting Started
Learn how to build, prioritize, and launch A/B tests that actually move the needle.
Conversion
Make High-Converting Ad Creatives
Make high-performing ads that stop the scroll—even if you’re not a designer.
Conversion
Make High-Converting Landing Pages
Use our proven playbooks and templates to build landing pages that convert—fast.
Conversion
Copywriting Fundamentals
Write headlines, product copy, and CTAs that convert across landing pages, ads, and onboarding.
Retention
The Complete Onboarding System: From Signup to Activation
Design onboarding experiences that activate users quickly and increase long-term retention.
Thousands of startup founders and marketers have joined Demand Curve to get traction and scale revenue.
There’s a better way to grow your startup
THE NEW WAY
💥 Demand Curve 💥
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Cost$995/year (or $300/quarter)
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Time-to-valueDay one. Your path tells you what to do. Our playbooks show you how.
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RiskLow. Try the program for 7 days. If it’s not right for you, get a full refund—no questions asked.
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Long-term benefitBuild a scalable engine and level up your team’s growth skills for the long run.
THE OLD WAY
Agency or Freelancer
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Cost$5,000+ per month. Even junior hires aren’t cheap.
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Time-to-value3+ months to vet, onboard, and test whether they’re even a fit.
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RiskHigh. A bad hire puts you back at square one with nothing to show for it.
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Long-term benefitLimited. Even if it works, you’re still dependent on someone else to drive growth.
Courses
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Cost$100–$2,000. But your time is the real cost.
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Time-to-valueSlow. Weeks of learning—very little doing.
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RiskHigh. Generic advice, zero personalization, and no way to know if you’re on the right track.
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Long-term benefitYou might learn something. But actual results are rare.
Is the Growth Program right for you?
The Growth Program has helped 3,000+ consumer and B2B tech companies gain traction and build scalable growth engines. Whether you’re stuck trying to get your first customers or pushing to break through to the next stage, this was built for you.
You’re a fit if…
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You’ve launched a product, but no one’s showing up
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You’re stuck in analysis paralysis — second-guessing every move and avoiding execution
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You’re doing a million things, but have no idea what’s actually working
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You’ve hit a wall, and no matter how hard you push, the needle just won’t move
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You’re an experienced marketer, back in the startup trenches — and realizing you need to rebuild your tactical edge
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You don’t have a marketing background (or budget for a $10K/month hire) but you know growth has to start with you
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You want to build growth in-house and empower your team with systems they can run.
Who’s not a fit?
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You’d rather outsource growth than lead it yourself
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You’re looking to land a job, not scale a startup
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You want high-level theory instead of tactical execution
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You’re a late-stage company with a fully scaled growth engine
Start building your growth strategy today with one simple, flexible membership
Course Features
- Lecture 0
- Quiz 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 79
- Assessments Yes
