Colette McBeth – Pioneer

Unlock your unique voice, craft magnetic offers, and turn every post into a client-attracting, revenue-generating machine with Pioneer—the ultimate system for storytelling, messaging, and effortless sales.

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Colette McBeth – Pioneer

Positively disruptive content & offers for the *pinch me* months of your dreams

Warning: Your DMs are about to get hot. Like “I didn’t even pitch and they paid” hot.

Your Work is Genius.

Your clients rave about you.
But your content and offers? …They’re still acting shy.

Let’s be honest: you’re brilliant. But your messaging is coasting along in “safe and sensible” mode.
Still trying to explain your magic like it’s a LinkedIn skill set.
Still whispering when you should be walking in like main character energy.

And it’s costing you.

That dream client who’s already looking to spend?
She’s scrolling right past your brilliance—because it’s not speaking loud enough to be felt instantly

Messaging isn’t just copy. It’s the love language to your audience that tells them exactly why your offers are their only solution. 

Messaging isn’t just words on a page.

It’s the silent architect of your most magnetic, high converting business. It dictates:

Who leans in — and who scrolls past.
How seamlessly your expertise translates into premium, must-have offers.
The level of curiosity and demand your content generates.
Whether your offers sit in the ‘high desire’ zone — or get lost in the noise.

And right? Your messaging is either working for you — or against you

 Hi, I’m Colette,

I’m obsessed with helping innovators like you express your magic even if (especially if) there’s no blueprint for what you’re doing.

Because what I know is that game changing methods and approaches, require a more sophisticated form of expression.

That’s where my story-powered process comes in.

It allows you to…

☑️ explain the unexplainable

☑️ turn the intangible into the desirable

☑️ capture attention without dumbing down

☑️ ditch pain point marketing. This isn’t just icky, it’s actually bad for your business.

Inside the Pioneer Portal

MAIN CHARACTER CHEMISTRY

You’ll stop sounding like a version of 10 other people in your niche and emerge as a voice in your field

Your Unique Genius; identify and powerfully articulate what you do in the unique way you do it so there’s no one else out there like you *become your own niche

Your Expansive Client; get inside the head, heart and soul of the person who is receptive to your magic and ready to move. This will take you 4 layers deeper than anything you’ve done before

Your ‘Sweet spot’ offers: Use the juicy data from your messaging to make your existing offer irresistible AND spot new offers that have been hiding in plain sight (hello cash injections)

Get the 3 key desire levers that move your offers from ‘nice to have’ to ‘I need this now’

MESSAGING AND CONTENT

Now you know what makes you a one-of-a-kind, it’s time to create the posts that SELL you 

Say hello to wildly intentional content that drives DMs. Kiss goodbye to sales posts that move no one 

Reverse engineer all your content so every posts attracts, nurtures or converts

Get a bank of proven messaging frameworks so you:

☑️  Capture attention

☑️  Create curiosity

☑️  Build desire (without reverting to the hard sell)

☑️  Drive demand

OFFER ARCHITECTURE

In Pioneer we don’t message in the ‘abstract’. The messaging ‘data’ we uncover feeds directly into bestselling offers that sit in the demand hot spot.

Here we revitalise existing offers that have become stale and keep you overworking and develop new ones.

The masterplan is an offer eco-system where one offer effortlessly sells the next while building the compounding cash months of your dreams

 EMAIL MARKETING

Been ghosting your list or had the same number of subscribers for 6 months? We’re changing all that so you’re attracting new people every week and your list becomes a goldmine

☑️ Revitalise your existing lead magnet so people actually want it or create a brand new one using my ‘floor filler’ strategy

☑️ Understand how to monetise your freebie so that you make instant sales and build trust in what you do

☑️ Discover the essential email campaigns you should be running to make sales off social media

☑️ Discover the ‘cherry picked’ approach that sends your best social content to your list so they get to know you faster

☑️ Get the Story-powered templates, just customise and add personality

PRACTICAL MAGIC

The insanely powerful AUTHORITY carousel method that drives as many as 100 signs ups from one post

My pioneering live framework so you can show up as a trailblazer minus the wobbles

The blueprint for Reels that instantly grab attention and drive perfect clients to your DMs

How to sell on Instagram Stories

Email templates so you’re never stuck for what to write to drive sales with emails

*This works on Facebook & LinkedIn too

 MORE CLICKS, MORE CONVERSIONS, MORE SALES

☑️ Stories that Sell. Understand how to effortlessly sell yourself on Instagram Stories without the hard sell. Get the exact sequences that drive interest in ANY offer

☑️ Create your most ‘clickable’ landing pages with a masterclass from our copywriter Stephanie and a template you can use again and again

☑️ Sales call success:  Leah is the sales expert who’s clients get up to 90% success and she shows you her magic

🤩 THE ONLY THEM MESSAGING APPROACH

You’ll stop speaking to everyone and use my ‘narrow and deep’ method to call in the people you really want to work with 

🤩 THE POTENT CONTENT SYSTEM
Reverse engineer your content so it always attracting, nurturing or converting for you

You get an assembly kit for your most potent messaging ever. I show you exactly how to extract the best ingredients so that your content gets inside your perfect client’s head and heart

🤩 OFFER MAGIC

Master my unique *tightrope*  positioning so that your offers land the sweet spot of your audience’s top desires.

🤩 STORYSELLING 

Quit trying to convince your audience to buy and learn the art of story selling so you sell more than ever without feeling salesy

🤩 AUDIENCE GROWTH

Finally fill your email list with  ready to buy people without spending months on a lead magnet no one wants.

🤩 THE FLOOR FILLER TECHNIQUE THAT DRIVES 3 X THE CONVERSIONS 

Front load your content with the most resonant messaging strands that drive more sales than ever

🤩 CONVERT YOUR CALLS

Sales expert Leah shares the framework that has her clients converting up to 90% of their calls

Is PIONEER the place for you?

• You’re a genius but your content sounds similar to 10 other people in your niche and this is showing up in your sales. They’re good, but could be so much better
• You’ve evolved and you’re ready for the next level of clients but you keep getting people who can’t afford to pay or want a magic bullet
• You’re fired up by your mission and you want your content to reflect it
• You’re ready to master the million pound, (or dollar) messaging that sells each offer individually so you’re never stuck for what to say
• You have insanely big goals (financial or otherwise) but you refuse to use questionable tactics that make you feel s**t

PIONEER isn’t for you if:

• You are brand new to business and simply want help getting your first client. What I teach is high level, thought leader messaging. It’s how to position yourself as a Pioneer, set your niche alight and call in the people you get excited to see in your diary
• You want to blend in and sound the same as everyone else on the internet
• You want a cookie cutter content plan
• You want me to make an unrealistic income promise. No one can promise you £10k or £20k months but know that this method gets results!
• You’re wedded to old marketing ideas and aren’t open to the power of storytelling. If this is you there’s no point in joining this programme
• You think this is a membership. It’s not!
• Paying for the programme means you won’t be able to pay your bills

JOIN PIONEER TODAY AND DISCOVER…

✓  The DNA of hot offers 

✓  The *tightrope* process to articulate your difference & express your authority 

✓  The wildly intentional Potent Content System – never again ask, ‘What shall I post today?’

✓  The simple, fast and effective way to get your content in front of more ideal clients using Facebook ads for as little as £2 a day

✓  Telegram Community where Colette drops insights that will create FAST shifts 

Psst…I’m not your average social media storyteller

I’ve been a storyteller for 26 years.

First as a newspaper reporter, then a national TV news and political correspondent before I headed off to write fiction.

My novels have been published all over the world and netted me £500k in 2 book deals.

Some of the world’s biggest brands pay me to train their coaches, marketeers and senior leaders in storytelling.

In PIONEER I’ve poured all my insights into a programme that touches the parts of you that others can’t.

Because your content is simply powerful self expression.

Master this and everything changes.