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Get all the tools, templates & SOPs you need to simplify the sale process and expedite your deal.
Discover the key tactics used by top brokers at Quiet Light to boost valuations and negotiate deals, ensuring you walk away with the best possible outcome.
File Size: 31.04 GB.
Smart Marketer – Smart Business Exit
Learn how to confidently navigate every step of selling a business — including finding the perfect buyer and deal structure, and securing your big payout — from Ezra and the team behind $1B in successfully sold brands.
Over 100,000 business owners, digital marketers & students worldwide trust Smart Marketer.
Step-by-step Exit Guide
Sell your brand the right way to avoid burnout, wasted time or a poor valuation.
Professional Resources
Get all the tools, templates & SOPs you need to simplify the sale process and expedite your deal.
Industry-specific Insights
Get real-world insights from different verticals including ecom, info, SaaS & agencies.
Proven Strategies for Maximum Payout
Discover the key tactics used by top brokers at Quiet Light to boost valuations and negotiate deals, ensuring you walk away with the best possible outcome.
Selling your business will likely be the biggest moment in your career…
How you prep for that sale could be the difference between exciting money and life-changing money.
Just by getting your house in order — things like optimizing financials and establishing clear SOPs — can increase your valuation by 20–30% (and that can be worth millions of dollars).
Other crucial factors play a role in your final valuation, like:
- Timing: When you choose to sell based on market indicators
- Buyer: Who you sell to. (Do they have a strategic play? Will they carry on your vision of the company?)
- Deal: The type of deal structure you want, and how that affects your overall payout
There are 1,000 ways to optimize when selling your business — but there are also 3 major risks:
The 3 Exit Deal Killers
1. The “Owner Burnout” Problem
The exit process can be long and intense, especially if you have to run your normal business operations at the same time. It’s easy to get overwhelmed, which can hurt the sale and your daily business results.
2. The “Deal Collapse” Problem
Selling a business is very time consuming. If you’re learning on the fly, or if a deal collapses, or if you decide to change your exit strategy midway through — these can all result in months or years of your time down the drain.
3. The “Money on the Table” Problem
There’s nothing worse than parting with something you’ve worked so hard to build, only to receive a lower payout than you deserve thanks to things like poor preparation, choosing the wrong buyer, or unforeseen market factors.
Reduce Risk & Increase Return with the Team Behind $1B in Sold Businesses
We want to make sure your sale is a pleasurable experience and that, in the end, you get the deal you deserve.
So we partnered with our friends at Quiet Light — a brokerage responsible for over 900 brand sales and $1B in revenue that’s also run by experienced business owners and entrepreneurs.
Quiet Light brings a ton of insider knowledge on acquisitions and exits, like when to sell, identifying the right buyer and deal structure, and how to maximize valuation,
Together, we launched a brand new on-demand course to help become a master in exit strategy.
Introducing…
Smart Business Exit
Become a master in exit strategy as you learn how to optimize your business for salability and maximize your valuation.
With 8 modules, 100 videos and 25 swipeable resources, this course will teach you every stage of selling a business — from turning your company into an attractive asset, to choosing the right buyer and deal structure, to closing the sale quickly and efficiently.
MODULE 1
Core Concepts of Becoming an Acquisition Target
Learn what dictates the value of a business, how to maximize your valuation, and important dos and don’ts of selling a business.
MODULE 2
The 4 Pillars of Business Values
Optimize the 4 Pillars of Business Value — growth, risk, transferability and documentation — to create a feeding frenzy around your business.
MODULE 3
Who Are My Potential Buyers?
Learn about the 4 buyer types and different deal structures, and which transaction framework is right for you and your business.
MODULE 4
The Process of Selling My Business
Go step by step through the logistics of selling all or part of your business, including tips to expedite the process and avoid snags.
MODULE 5
Selling Your Ecommerce Business
For those selling an ecom business, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
MODULE 6
Selling Your SaaS Business
For those selling a SaaS company, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
MODULE 7
Selling Your Content/Affiliate Business
For those selling a content/affiliate business, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
MODULE 8
Selling Your Agency
For those selling an Agency, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
Course Resources
Swipe the proven tools, calculators, templates and SOPs that Ezra and the pros at Quiet Light use to deliver on a successful exit.
Become a Certified Exit Strategist
After completing this course and passing the final exam, you will receive a Professional Certification in Exit Strategy.
Use your badge to sign new clients, land your dream job, or confirm a team member’s skills / completion of the course.
Validate your abilities with a stamp of approval from Smart Marketer and the world’s largest digital credential network.
Who should take this course?
Smart Business Exit is for brand owners who want to learn how to become a master in exit strategy so they can maximize the payout from selling a digital company.
“I want to sell now.”
Exiting can be a long process, so it helps to start preparations now. In this course, we give you immediate and actionable steps so you can expedite the process and get your maximum payout.
“I might want to sell later.”
Not sure if you want to let go of your baby? We understand. But by optimizing your business for salability, you can boost growth and productivity now while having more fun working in your business.
“I’m starting a new venture.”
Understanding exit strategy from the start helps you build a brand with long-term value. By optimizing for salability from square one, you can increase profit while maximizing you eventual payout when you sell.
Step-by-step guide for selling a business, from initial decision all the way to closing the deal
Learn from Ezra and the pros behind over 900 sold businesses and $1B in successful deals
Become a master in exit strategy, including finding the right buyer and deal structure, and maximizing your valuation
Get industry-specific advice, with case studies from ecom, info, SaaS and agencies
Get the exact resources used by top brokers at Quiet Light to streamline your sale process, from valuation assessments to deal negotiation strategies.
BONUS
Free digial copy of The EXITpreneur’s Playbook by Quiet Light co-founder, Joe Valley
Course Features
- Lecture 0
- Quiz 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 92
- Assessments Yes
